Article Review "The Evolution of E-Business" by Cynthia Mackey

The article The Evolution Of E-Business by Cynthia Mackey discusses the evolution of e-business, where it came from, what it is, and where it is going. The author perplexs by stating, Its inviolable to believe that e-business has been around for less than 10 date (Mackey). The author explains the so called predecessors of e-business such as EDI, MRP, and ERP, but states that they cannot refer the exponential ripening of business over the Web. Whether large or small, via e-mail marketing or supply chain fulfillment, companies maneuver know they must participate in e-business or be left alongside the Super Highway like roadkill.? (Mackey)The shaper claims that E-business began in two stages and was preceded by the exploitation of the Internet. The Communication mannequin and the Information phase are the two phases that the author designate as revolutionizing how people and business communicate. As online communication grew, so did the desire to provide instruction, a nd so was born the Information Phase. Brochureware -- websites that provided to begin with organization and contact entropy -- was the hallmark of the Information phase (Mackey). To help us navigate through the rapid growth of websites came the search engines. From Yahoo! to Infoseek and Lycos to Hotbot, search engines helped Web surfers find the randomness they were seeking quickly (Mackey).

The author goes on to state that the dotcom period of time came with many lessons, but emphasis the huge appetite of customers who carry out business over the Web. The appetites of those customers get the credit of the gr owth of the tuition systems, new technology! and skilled personal. The Author ends the article explaining the unverbalized lessons learned throughout the evolution of E-business as it pertains to B2C and B2B. The author to a fault explains how the first two phases got us to the third, which is... If you want to get a full essay, order it on our website: OrderCustomPaper.com

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